金獎
Gold
跨境電商企業
Cross-border eCommerce Enterprises
薩摩亞商皇后國際有限公司台灣分公司
QUEENSHOP
獲獎理由
Reasons for selection
成立於2006年，由地攤起家，進駐Yahoo！拍賣，再到網路商城累積電商經驗與量能後，成立自有品牌、開發設計商品，並於2010年於台北創立首間實體門市。
透過官網運營、社群行銷，搭配實體店面服務，以OMO模式成功帶動市場銷售，2019年以跨境官網開啟東南亞商機，成功將台灣流行服飾同步輸出海外市場。
QUEENSHOP was founded in 2006 as a street stall and started selling products on Yahoo! Auctions. Having built up expertise in e-commerce and capabilities in online shops, it launched its own brand, and developed and designed its own products. In 2010, it set up its first brick-and-mortar store in Taipei.
The company used official website operations, social media marketing, and services in brick-and-mortar stores to successfully drive sales with the OMO model. In 2019, it grasped business opportunities in Southeast Asia with an official international website and successfully exported Taiwanese fashion to foreign markets.
透過官網運營、社群行銷，搭配實體店面服務，以OMO模式成功帶動市場銷售，2019年以跨境官網開啟東南亞商機，成功將台灣流行服飾同步輸出海外市場。
QUEENSHOP was founded in 2006 as a street stall and started selling products on Yahoo! Auctions. Having built up expertise in e-commerce and capabilities in online shops, it launched its own brand, and developed and designed its own products. In 2010, it set up its first brick-and-mortar store in Taipei.
The company used official website operations, social media marketing, and services in brick-and-mortar stores to successfully drive sales with the OMO model. In 2019, it grasped business opportunities in Southeast Asia with an official international website and successfully exported Taiwanese fashion to foreign markets.
企業小檔案
Company Profile
主要產品Main Products
流行服飾、配飾、聯名款周邊
Fashion wear, Accessories, Co-Branded fashion accessories
Fashion wear, Accessories, Co-Branded fashion accessories
主要使用平台Main Platforms
獨立官網
Company website
Company website
主要市場區域Main Markets
台灣、香港、大陸、馬來西亞、新加坡、全球
Taiwan, Hong Kong, Mainland China, Malaysia, Singapore, Global
Taiwan, Hong Kong, Mainland China, Malaysia, Singapore, Global
公司照片
Company Photos
